The success story of the Sitra Group began on 31 March 1962 when Robert Saelens founded Saelens Inter Transport in Geluveld at Zonnebeke. Martial and Frank Saelens, Robert’s children, pursued the way of diversification. They specifically searched for niche markets and became specialized in the transport of food products in various forms. A good choice, so it seemed, certainly in the face of the rise and fall of the demographic evolution. When you eat something today, it is most likely that the ingredients of your meal have been transported by Sitra.
The photo is courtesy of and copyrighted to John Hatch.